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SAS Introduces Two Electrified Mobility Options to the Iraqi Market: All-Electric and Plug-in Hybrid

Iraq, Baghdad – October 4, 2026

SAS Automotive Trade and Services Ltd., authorized by Toyota Iraq, introduced the bZ4X Touring and RAV4 PHEV models for the first time in the local market during a launch event held in the city of Baghdad, adding two distinct, advanced technologies to its growing lineup of electrified vehicles.

The events featured a comprehensive presentation of the exterior and interior design of both models, while highlighting driving technologies, comfort, safety, and high performance. The features of each model were showcased alongside the integrated driving experience they offer to suit the requirements and usage patterns of Iraqi families.

The Toyota bZ4X Touring represents an advanced step as an all-electric SUV. It relies on Battery Electric Vehicle (BEV) technology, deriving its power and drive system entirely from stored electricity without the need for a conventional internal combustion engine. The arrival of this model in the Iraqi market offers a distinctive choice for customers seeking clean electric mobility through a design that combines spaciousness, practicality, and smart technologies suited for daily use, road trips, and outdoor activities.

Conversely, the Toyota RAV4 PHEV offers a flexible approach through Plug-in Hybrid Electric Vehicle technology. Its advanced system combines an internal combustion engine with an electric motor backed by a battery that can be charged from an external power source.

This combination allows drivers to take full advantage of silent electric driving during daily commutes while retaining the flexibility and dependability of a traditional hybrid system on longer journeys, striking a balance between strong performance and fuel efficiency.

The introduction of both models embodies the concept of "Multi Pathway, One Future" by offering two different electrified mobility technologies tailored to varying customer needs and driving conditions. While the bZ4X Touring relies entirely on electric power, the RAV4 PHEV merges electric driving with hybrid flexibility, giving customers greater choice in selecting the technology that best aligns with their daily mobility needs.

The launch of the bZ4X Touring and RAV4 PHEV strengthens the presence of innovative electrified mobility technologies within Toyota’s lineup in Iraq, delivering engineered solutions for diverse usage patterns as customer preferences and modern mobility options continue to evolve.

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